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Genesis Capital Advises Privately Held Ideal Aluminum on its Investment from MPE Partners

Genesis Capital Advises Privately Held Ideal Aluminum on its Investment from MPE Partners

Genesis Capital is pleased to announce Ideal Aluminum (“Ideal” or the “Company”) has received an investment from MPE Partners. Ideal, an entrepreneur-owned and operated business, is a market leading designer and manufacturer of premium aluminum fences, gates, railings, and other related outdoor products. Michael Siegel and Doug Brady will continue to lead the business supported by a talented senior management team.

Doug Brady, Co-Owner of Ideal, said, “Genesis Capital did a tremendous job making sure we achieved the best outcome for our Company, employees and customers.” Michael Siegel, Co-Owner of Ideal, added, “With Genesis Capital, we did not just choose investment bankers, we chose a trusted advisor who had our best interests in mind every step of the way.”

Doug Brady added, “We are excited to leverage MPE’s experience from previous investments in residential products disruptors and believe with their support we will continue to differentiate ourselves in the market.” Michael Siegel added, “We have always focused on delivering a strong value proposition to customers, homeowners, and installers. We are confident MPE shares those same ambitions and will be an instrumental part of our success going forward.”

Genesis Capital, LLC acted as the investment banking advisor to Ideal Aluminum.

About iDeal Aluminum

Headquartered in St. Augustine, Florida, Ideal is a market leading, designer and manufacturer of premium aluminum fences, gates, railings, and other related outdoor products for residential, commercial, and industrial applications. Ideal offers over 1,500 premium residential products through its QuickShip program and an infinite number of specialty custom products in varying designs, colors, and sizes. Ideal’s aluminum fence, gates and railing products deliver a strong value proposition to customers, homeowners and installers based on their durable, low maintenance and easy installation characteristics. The Company sells direct to a diverse customer base of fence installers as well as through select distributor partners. For more information, please visit http://ideal-ap.com/.

About MPE Partners

MPE Partners (“MPE” or “Morgenthaler Private Equity”) seeks to be the preferred partner for entrepreneur- and family-owned companies. Based in Cleveland, OH, and Boston, MA, MPE invests in profitable, lower middle market companies with transaction values up to $250 million. MPE has two primary target investment areas: high-value manufacturing and commercial & industrial services. For more information, please visit www.mpepartners.com.

Company Type: Private Companies

Transasction Type: Sellside M&A

Industry: Industrial Manufacturing