Genesis Capital Advises SIMOS Insourcing Solutions on its Sale to TrueBlue, Inc.

Genesis Capital Advises SIMOS Insourcing Solutions on its Sale to TrueBlue, Inc.

Genesis Capital is pleased to announce that SIMOS Insourcing Solutions (“SIMOS”) has been acquired by TrueBlue, Inc. (NYSE:TBI).

SIMOS provides on premise staffing solutions for several Fortune 500 companies who are on the cutting edge of using contingent labor to increase performance. SIMOS’ workforce management programs leverage a combination of precision recruiting, on premise management, and process engineering to improve clients’ operational productivity and performance.

According to TrueBlue President and COO Patrick Beharelle, Atlanta-based SIMOS will join TrueBlue’s workforce management group which includes Staff Management | SMX, Centerline and PlaneTechs. SIMOS will continue to be managed by President and CEO Kelly Carlson.

“We are excited to add SIMOS’ workforce performance-improvement programs and industry-leading expertise to TrueBlue’s portfolio,” said Beharelle. “Adding SIMOS and the incredible talent they bring to TrueBlue will provide our clients with new ways to transform their business and increase productivity.”

Genesis Capital, LLC acted as the investment banking advisor while Dentons US LLP provided legal counsel to SIMOS.

About SIMOS Insourcing Solutions

Headquartered in Atlanta, Georgia, SIMOS Insourcing Solutions is a business process “insourcer” that specializes in re-engineering and providing comprehensive on-site labor solutions for leading retail, e-commerce and distribution corporations in the United States. SIMOS specializes in streamlining the way organizations work with contingent labor and high touch environments through comprehensive managed, on-site labor solutions which reduce costs, lower the risks of personal injury and product damage, and improve productivity and service levels.

About TrueBlue, Inc.

TrueBlue (NYSE: TBI) is a leading provider of specialized workforce solutions, helping clients improve growth and performance by providing staffing, workforce management, and recruitment process outsourcing solutions. The company’s specialized workforce solutions meet clients’ needs for a reliable, efficient workforce in a wide variety of industries.

Company Type: Family-Owned Businesses, Public Corporations

Transasction Type: Sellside M&A

Industry: Business Services